Aurora Banking App Redesign
Overview
A full redesign of Aurora Bank's mobile app to simplify everyday banking tasks and rebuild trust through clarity.
Problem Statement
Users struggled to find core actions, support tickets were high, and the visual language felt dated compared to competitors.
Solution
Ran usability testing, restructured the IA around 4 core jobs-to-be-done, and introduced a calmer visual system with clear hierarchy.
Results & Impact
Support tickets dropped 32%, task completion rose 21%, and app store rating improved from 3.4 to 4.6 within two months.